Since its launch in 1967, the Toyota Century has been an ultra-long-selling car that has undergone only two full model changes. Moreover, it is an ultra-low-volume production vehicle with a monthly sales target of just 50 units. A full-fledged chauffeur car unlike any other in the world, the Toyota Century has firmly established itself as the face of Japanese luxury cars for over half a century.

　Many people may know that it is also used as the Imperial Car (Century Royal, based on the Century) for the Emperor and Empress and the Imperial Family. The third generation, which debuted in 2018, has a sense of elegance while maintaining tradition and dignity, an innovative design that leads the times, an interior space that prioritizes the comfort and relaxation of VIPs in the back seats, and an interior that further improves ride comfort and quietness. It has been updated to a flagship sedan that meets modern standards, with a relaxed ride and high environmental performance thanks to the adoption of a 5-liter V8 engine + hybrid system (total system output 431 hp), and advanced safety technologies such as Toyota Safety Sense.

The production method is particularly noteworthy, with the phoenix emblem in the front center taking one and a half months to hand-carve and about five days for the painting process. In addition, the gap between the door and the front fender is only 3.4 mm, and each car is carefully finished by hand by skilled craftsmen called Takumi. In short, the Century is packed with Toyota's highest level of technology.